Author: Philip Tibbetts.
Rationale: The diamond pattern symbolises different minerals. The red diamonds refer to the red sandstone through which the Wisconsin River flows that may be the origin of the State’s name. The black diamonds refer to the deposits of lead. Upon the central black diamond is charged the State’s emblem, the American Badger, which thus references the origin of the nickname as associated with the lead mining industry. The white field is an allusion to the dairy industry that gives the State its other nickname. The red, white and black colour scheme recalls that of the University of Wisconsin.